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Your  Name: Aditya Sharda Company/Brand name: Ultimate Decors  Title:/Designation - Partner Location (City & Country) - Hyderabad, In...

Your  Name: Aditya Sharda
Company/Brand name: Ultimate Decors 
Title:/Designation - Partner
Location (City & Country) - Hyderabad, India

Address - # 180, Brig. Sayeed Road, Tadbund, Secunderabad Cantt.500009 , Telangana 

 Q1. Story behind your Brand name or Logo


We were thinking of a name which can symbolise the business we started with ie, Distribution of Tiles, Sanitaryware Faucets, and Wooden Flooring and also kept in mind future categories of products which can sell under same brand name. So, one can see that the name "Ultimate Decors" also suits our Residential Furniture and Decors business category, Distribution of Crockery Products business category and Corporate Gifting business vertical too.


Q2.  Whether this  Business is  started by you or Legacy of Generations


All the Businesses have been started by me though with full support of my family.


Q3.  What inspired you to start this business/ entrepreneurship?



Was always interested in products related to interiors of a similar target market businesses kept on adding.


Q4. Kindly introduce  about your Business, briefly  products and services here.[Max 8 to 10 lines]


We are into Distribution of Tiles, Sanitaryware, Faucets and Wooden Flooring which we cater to Architects, Interior Designers, Builders, Dealer  Network and to walk in customers at our showroom.


        We are into Distribution of Crockery Products for various Multinational.& National Brands. We cater t0  Super markets, Hotels, Restaurants,  Resorts and to walk in customers             at our display centre.


         We are into Residential Furniture &  Decors which we curate fro around the world.


          We have recently entered into  Corporate Gifting vertical to cate  Corporates, Manufacturers  Pharma and Software Companies  for their Festive and year end.                    Gifting


Q5. What kind of  major challenges did you face while starting/doing business?


        Understanding market  requirements,  right pricing and challenge to give unique innovative exclusive products.

Q6.  What were  the financial challenges u had   during  start of Business  and how did u  manage ? 


Being in Distribution vertical, one needs to keep stock so investment becomes high in stocks. Had to balance collections, moving stocks & dead stocks effectively.

Q7. Share with our readers most inspiring moment in this journey of entrepreneurship or Business journey ?


We participated in an All India expo at Goa where we showcased our Furniture products in a 200 sqft stall. To our surprise we were selected by Jury for the Best stall award among 180+ stalls for the innovative product range and was awarded by Goa Chief Minister. I had goose bumps when my name was announced. 


Q8. Who is your role model or Inspiration in life personally or professional life ?


My father is my Hero and will always be in both professional and personal life.


Q9  What are your future plans? Or now what is your vision for next five years?


My vision is to have a display centre in atleast 5 cities - Pune, Panjim, Bangalore and 2 more.


Q10. What are your Core Power  Values in Life?


Commitment towards the product I take

Q.11 What is the  one inspirational or Motivational message u want to  share to  our esteemed  readers?


Be confident and give your best in whatever you do 


Q12. Your accomplishments and Awards


Have won the Best stall awards in Exhibitions at Bangalore & Goa.


Q13  Associated with various  Networking Forums,  & Social Organizations


BNI, Rotary

Q 14 LinkedIn profile URL link

Q 15  Facebook profile URL link

Q16 Twitter profile URL link

Q17. Instagram profile URL link

Q18  Personal blog URL link

Q19. Company website & Company blog URL link


 Interviewed by 

Deepak Toshniwal 


Chief  Editor -  & CEO Deesha Foods

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